The Lake Report is proud to announce we’ve officially launched our brand new local discount  “Press Pass Program.”

By signing up, Niagara-on-the-Lake residents will receive a Lake Report card which will get them discounts at a list of participating businesses.

All businesses will be listed at www.lakereport.ca.

The main goal of the program is to offer a way for our community businesses to easily and affordably offer a local discount during the fall/winter season, to help increase local business.

With our streamlined approach, participating businesses can, without hassle, benefit from more local business in the slower season.

At the same time, locals benefit from knowing where to go for great discounts. It’s a win-win.

How it Works for residents:

Simply stop by and sign up. It’s absolutely free.

Anyone participating in the program will receive a PRESS PASS card that verifies their membership in the program. Remember to bring photo ID so we know you’re local.

The card is valid for an entire household, for one year from the time of signing up (or the time you paid your subscription). Only one card will be provided. Additional or replacement cards are $5.

Simply present your card at local participating businesses, and enjoy great deals at a long list of shops in town.

How it Works for businesses:

Simply call us at 905-359-2270  and register with the paper to be listed as a participating business.

Participating businesses can choose their own discount or promotion, which will be listed online at LakeReport.ca. A link to participating businesses will also be advertised in print twice per month. Businesses must agree to offer a local discount to Press Pass Program card holders, and place a “press pass program” sticker on their storefront.

Discounts can be changed during the season for a $10 fee, but we encourage retailers to maintain the discount all season.

The Lake Report will verify the addresses of participants before they receive a press pass card. The fee is just $50, and every dollar of that supports local journalism and community news.